Archosaur Games Selected into the TOP10 of the Strong Foundation and Pilot Program
www.zulong.com 2024-07-30 17:27:39
Recently, in the 2024 China Listed and Unlisted Game Enterprise Competitiveness Report (hereinafter referred to as the "Report") released by Gamma Data, Archosaur Games, with its outstanding technical capabilities, long-term operational strength, and excellent overseas market performance, was successfully selected and rated as one of the top ten enterprises in the Strong Foundation and Pilot Program. At the same time, the results of the 2024 White Horse Award selection were also announced simultaneously. Archosaur Games has won the China Game Industry White Horse Award for three consecutive years with the steady advancement of its global research and operation integration strategy.
It is reported that the 2024 "White Horse Award" for Chinese game enterprises is an award for listed enterprises that have been comprehensively evaluated from four dimensions: financial indicators, product status, business system, and risk factors, and is a commendation for those with outstanding long-term performance. As a well-known domestic game manufacturer, Archosaur Games winning this honor is the recognition of Archosaur Games' intensive global research and operation integration strategy by all sectors of society, the media industry, and the player community, as well as a commendation for the excellent performance of Archosaur Games' multiple high-quality games in the first half of 2024.
The report points out that among China's listed game enterprises in the global capital market, the advantages of mobile games continue to expand. In terms of the focus of competitiveness, technical capabilities have become an important prerequisite. Mini-program games, cross-platform games, emerging sub-sectors, offline activities, and global simultaneous releases are all sources of enterprise competitiveness.
Archosaur Games has always regarded "technical capabilities" as its core competitiveness. Its 3A-level female-oriented game "Life Makeover" has always been recognized and supported by players with its superb technical strength. In the report, Archosaur Games was also rated as one of the TOP10 Strong Foundation and Pilot Program game enterprises.
According to the analysis of Gamma Data, Archosaur Games "has become one of the few enterprises in the industry that dares to use more than half of its revenue for research and development, making the proportion of research and development expenses rank among the TOP1 of major listed game enterprises for many years". Through in-depth research on technologies such as Unreal Engine 5, Archosaur Games has performed outstandingly in aspects such as characters, scenes, and special effects, and is at the forefront in most categories. This high-quality performance enables it to attract users with significantly better quality than existing products when entering new tracks, helping new products to enter the top of the track. For example, "Life Makeover", which first entered the dress-up product category in 2023, has accumulated global water flow exceeding 1 billion yuan, becoming the dress-up product with the highest domestic water flow monitored by Gamma Data in 2023.
In terms of long-term operation, Archosaur Games also performs outstandingly. For products with good basic quality, even if some products retreat from the top position over time, their quality is still competitive in the corresponding position, and even stronger than some new products, so that they can generate stable revenue over a long period of time. For example, "Under the Domination" has been online for more than 3 years, and still achieved a water flow of about 200 million yuan and about 400,000 new users in 2023. At present, the number of games operated by Archosaur Games has increased to 13, and it is expected to add another 8 new products by 2026. In the future, it will have a richer product matrix to provide strong support for the enterprise's performance.
In addition, "going global" is another major competitiveness of Archosaur Games. Its overseas income has exceeded 300 million yuan for five consecutive years, and the proportion of revenue has increased from less than 35% to a maximum of 69.3%. The single product "Dragon Raja" has accumulated overseas water flow exceeding 2 billion yuan, accounting for about half of the total water flow. The overseas competitiveness of Archosaur Games is based on an in-depth understanding of the users and regional characteristics of each market. Taking "Dragon Raja" as an example, after targeted localization and optimization in Europe and America, the product still achieved the highest ranking of 56th on the iOS game bestseller list in the United States.
It is reported that "Dragon Raja" has also ushered in the 5th anniversary celebration of the product recently. The new profession "Junlong" and the new gameplay "Pick Up Dreams Town" have also been launched in the new version. At the same time, a linkage with "The Law of the Devil" has been opened, providing rich welfare activities for players. In order to maintain and consolidate its competitiveness in the global field, Archosaur Games pays great attention to overseas-related talents. Nearly 80% of the positions for issuing talents on its official website emphasize the relevant requirements of other regional markets.
In the future, Archosaur Games will continue to give full play to its technical advantages, continuously launch high-quality game products to meet the growing needs of players. At the same time, in terms of long-term operation and overseas market expansion, Archosaur Games will continue to optimize its strategies, strengthen the market competitiveness of its products, and further enhance the performance of the enterprise. In the second half of 2024, Archosaur Games' new Dragon Race IP game "Dragon Race: The Door of Kassel" and the national style idle RPG game "Walking in the Wind" are expected to be launched. These two well-polished high-quality games will once again enhance the comprehensive competitiveness of Archosaur Games.
